Hello! I’m Anshima.

Designing Beautiful Products That Work Like a Charm – That’s My Superpower!

02

Work Experience

March 2024 - April 2025, Agra

Brand and UI/UX Designer, Formulo

• Design and iterate on wireframes, prototypes, and high-fidelity mockups that prioritize usability, functionality, and aesthetics.

• Worked with founder to develop a product roadmap with feature prioritization for both the doctor’s dashboard and the customer’s dashboard

• Proficiency in UX design tools such as Figma, Notion, Visily and prototyping tools.

• Ensure the excellence of detailed UX & UI designs across all project phases.

• Collaborate with the founder and other team members to formulate effective marketing strategies.

• Conduct market research and generate reports based on the findings.

• Contribute to the development of comprehensive brand guidelines and manuals.

• Create logos, graphics, and digital assets in accordance with established brand guidelines.

•Designed Velour Luxury Chocolate Landing Page.

•Practiced Agile and Sprint management for project efficiency.

•Assisted in technical recruiting for top talent acquisition.

March 2024 - April 2025, Agra

Brand and UI/UX Designer, Formulo

• Design and iterate on wireframes, prototypes, and high-fidelity mockups that prioritize usability, functionality, and aesthetics.

• Worked with founder to develop a product roadmap with feature prioritization for both the doctor’s dashboard and the customer’s dashboard

• Proficiency in UX design tools such as Figma, Notion, Visily and prototyping tools.

• Ensure the excellence of detailed UX & UI designs across all project phases.

• Collaborate with the founder and other team members to formulate effective marketing strategies.

• Conduct market research and generate reports based on the findings.

• Contribute to the development of comprehensive brand guidelines and manuals.

• Create logos, graphics, and digital assets in accordance with established brand guidelines.

•Designed Velour Luxury Chocolate Landing Page.

•Practiced Agile and Sprint management for project efficiency.

•Assisted in technical recruiting for top talent acquisition.

March 2024 - April 2025, Agra

Brand and UI/UX Designer, Formulo

• Design and iterate on wireframes, prototypes, and high-fidelity mockups that prioritize usability, functionality, and aesthetics.

• Worked with founder to develop a product roadmap with feature prioritization for both the doctor’s dashboard and the customer’s dashboard

• Proficiency in UX design tools such as Figma, Notion, Visily and prototyping tools.

• Ensure the excellence of detailed UX & UI designs across all project phases.

• Collaborate with the founder and other team members to formulate effective marketing strategies.

• Conduct market research and generate reports based on the findings.

• Contribute to the development of comprehensive brand guidelines and manuals.

• Create logos, graphics, and digital assets in accordance with established brand guidelines.

•Designed Velour Luxury Chocolate Landing Page.

•Practiced Agile and Sprint management for project efficiency.

•Assisted in technical recruiting for top talent acquisition.

January 2025 - March 2025, KOLKATA

Product Designer, WestBridge Software

• Elaborate user experience research, design and iterate on wireframes, prototypes, and high-fidelity mockups that prioritize usability, functionality, and aesthetics.

• Ensure the excellence of detailed UX & UI designs across all project phases.

• Collaborate with the developer and other team members to formulate effective user experience.

• Contribute to the development of comprehensive brand guidelines.

January 2025 - March 2025, KOLKATA

Product Designer, WestBridge Software

• Elaborate user experience research, design and iterate on wireframes, prototypes, and high-fidelity mockups that prioritize usability, functionality, and aesthetics.

• Ensure the excellence of detailed UX & UI designs across all project phases.

• Collaborate with the developer and other team members to formulate effective user experience.

• Contribute to the development of comprehensive brand guidelines.

January 2025 - March 2025, KOLKATA

Product Designer, WestBridge Software

• Elaborate user experience research, design and iterate on wireframes, prototypes, and high-fidelity mockups that prioritize usability, functionality, and aesthetics.

• Ensure the excellence of detailed UX & UI designs across all project phases.

• Collaborate with the developer and other team members to formulate effective user experience.

• Contribute to the development of comprehensive brand guidelines.

June 2022 - Dec 2023, Bengaluru

Social Media Creatives, Magnum Constructions

• Enhanced online presence for Magnum Constructions, increasing brand visibility and audience reach.

• Designed engaging visual content for social media platforms to attract potential clients.

• Collaborated with marketing team to create impactful branding materials for company events.

June 2022 - Dec 2023, Bengaluru

Social Media Creatives, Magnum Constructions

• Enhanced online presence for Magnum Constructions, increasing brand visibility and audience reach.

• Designed engaging visual content for social media platforms to attract potential clients.

• Collaborated with marketing team to create impactful branding materials for company events.

June 2022 - Dec 2023, Bengaluru

Social Media Creatives, Magnum Constructions

• Enhanced online presence for Magnum Constructions, increasing brand visibility and audience reach.

• Designed engaging visual content for social media platforms to attract potential clients.

• Collaborated with marketing team to create impactful branding materials for company events.

SEPTEMBER 2021 - JANUARY 2022, BENGALURU

Content and Graphics, Rigi

• Collaborated with the copywriting team to produce captivating social media content for Facebook, Twitter, and Instagram. Produced eye-catching graphics using Canva and Figma, delivering visually compelling assets tailored to specific campaign objectives.

• Successfully managed remote work responsibilities, demonstrating adaptability and effective communication in a virtual work environment.

SEPTEMBER 2021 - JANUARY 2022, BENGALURU

Content and Graphics, Rigi

• Collaborated with the copywriting team to produce captivating social media content for Facebook, Twitter, and Instagram. Produced eye-catching graphics using Canva and Figma, delivering visually compelling assets tailored to specific campaign objectives.

• Successfully managed remote work responsibilities, demonstrating adaptability and effective communication in a virtual work environment.

SEPTEMBER 2021 - JANUARY 2022, BENGALURU

Content and Graphics, Rigi

• Collaborated with the copywriting team to produce captivating social media content for Facebook, Twitter, and Instagram. Produced eye-catching graphics using Canva and Figma, delivering visually compelling assets tailored to specific campaign objectives.

• Successfully managed remote work responsibilities, demonstrating adaptability and effective communication in a virtual work environment.

July 2021 - August 2022, Gurugram

Graphic Design and Multimedia Intern, CareerBricks Learning Solutions

• Collaborated with the graphics team to design engaging social media posts and carousels for Facebook, Twitter, LinkedIn, and Instagram.

  • Created branding materials such as visiting cards, letterheads, brochure, logo.

July 2021 - August 2022, Gurugram

Graphic Design and Multimedia Intern, CareerBricks Learning Solutions

• Collaborated with the graphics team to design engaging social media posts and carousels for Facebook, Twitter, LinkedIn, and Instagram.

  • Created branding materials such as visiting cards, letterheads, brochure, logo.

July 2021 - August 2022, Gurugram

Graphic Design and Multimedia Intern, CareerBricks Learning Solutions

• Collaborated with the graphics team to design engaging social media posts and carousels for Facebook, Twitter, LinkedIn, and Instagram.

  • Created branding materials such as visiting cards, letterheads, brochure, logo.